Introducing The Ivy to new audiences in Exeter
THE BRIEF
Manage local engagement with businesses, partners, and influencers to:
- Increase local corporate engagement, corporate bookings, group bookings.
- Increase table bookings for quieter time periods.
- Build a series of reciprocal arrangements.
OUR ROLE
- Devising and delivering campaigns to increase corporate bookings
- Partnership marketing and regional media outreach
- Working with influencers to deliver trusted third-party endorsement
THE RESULTS
- 100+ B2B engagements
- 3 solus events
- 49+ partnership marketing coverage
- 10 influencers worked with, with 63,017 interactions across posts
- 123 pieces of coverage secured