Blog; Rebecca's week at One Voice

Blog; Rebecca's week at One Voice

By Rebecca Barrington

11 December 2017

I am a recent graduate from the University of Nottingham where I studied History of Art. I am interested in pursuing a career in PR and my week with One Voice has been great in helping me understand more of what working in PR entails. I have previously interned within fashion and art press offices where I worked in-house for a particular brand; whereas, this experience was enlightening to see how an agency differed working with lots of varied clients.

During my week I was given the opportunity to work on lots of different tasks that have given me a well-rounded insight into what it is like to work in public relations. Many revolved around the use of different social media platforms, including Facebook, Instagram and Twitter, highlighting their importance as a tool within PR. I helped with planning social media calendars for clients, and compiling spreadsheets, outlining the response, interactions and importance of posts.

Being able to see the different accounts One Voice holds as clients, has shown me how diverse an agency such as One Voice is and the need to be adaptable to move between such wide-ranging clients. Having an interest in retail and having previously worked in fashion, meant one client that really appealed to me was Princesshay. In particular, I thoroughly enjoyed the opportunity to write copy for the style section of West Magazine promoting Princesshay. Compiling campaign ideas for Valentine’s Day was also a valuable insight to see how a big event or holiday is approached and a PR campaign is built around it, whilst seeing the results of how the Christmas campaign was received.

I am very thankful for my week at One Voice, it has been informative, interesting and the Team are great to work with and learn from. At the end of my week I have definitely grasped a better understanding of PR as a whole and owe this to the team at One Voice for being so helpful and friendly.

Thank you for having me!

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